|
中文摘要 |
3-5 |
|
Abstract |
5-9 |
|
Introduction |
9-14 |
|
Chapter 1. An Overview of Business Correspondence |
14-26 |
|
1.1 Definition of Business Correspondence |
14 |
|
1.2 Nature of Business Correspondence |
14-16 |
|
1.3 Function of Business Correspondence |
16-17 |
|
1.4 Goals of Business Correspondence |
17-19 |
|
1.5 Classification of Business Correspondence |
19-23 |
|
1.6 Improving Your Business Correspondence |
23-26 |
|
Chapter 2 Theoretical Foundation -----CP and PP |
26-41 |
|
2.1 Grice’s Cooperative Principle and Explanations |
26-34 |
|
2.1.1 Maxims of Cooperative Principle |
26-33 |
|
2.1.2 Violations of CP and Conversational Implicature |
33-34 |
|
2.2 Politeness Principle |
34-41 |
|
2.2.1 General Review of Politeness Theory |
34-36 |
|
2.2.2 Leech’s Politeness Principle |
36-41 |
|
Chapter 3 Writing Strategies from the Perspective of CP and PP |
41-57 |
|
3.1 A General Introduction to You-attitude and Positive Emphasis |
41-50 |
|
3.2 The Relation between You-attitude, Positive Emphasis and CP, PP |
50-57 |
|
3.2.1 You-attitude and Positive Emphasis from the Perspective of CP |
50-52 |
|
3.2.2 You-attitude and Positive Emphasis from the Perspective of PP |
52-57 |
|
Chapter 4. Producing Effective Business Correspondence |
57-82 |
|
4.1 Genre Analysis in Business Correspondence |
57-60 |
|
4.1.1 Introduction of Genre and Genre Analysis |
57-60 |
|
4.1.2 Genre Analysis in Business Correspondence |
60 |
|
4.2 Analyzing Model and Sample Analysis |
60-66 |
|
4.3 The Adoption of the Genre Analysis Model to Businesss Correspondence Writing |
66-67 |
|
4.4 Application of You-attitude and Positive Emphasis in Business Correspondence |
67-81 |
|
4.5 Summary |
81-82 |
|
Chapter 5 Conclusion |
82-84 |
|
5.1 Major Findings |
82-83 |
|
5.2 Limitations and Future Possibilities |
83-84 |
|
Bibliography |
84-88 |
|
Acknowledgements |
88-90 |
|
在读期间科研成果目录 |
90 |
