|
Abstract |
4-6 |
|
中文摘要 |
6-10 |
|
Introduction |
10-15 |
|
Definition of Euphemism |
10-11 |
|
Study of Euphemism in Retrospect |
11-12 |
|
Purpose of This Thesis |
12-13 |
|
Main Contents of the Thesis |
13-15 |
|
Chapter One: Literature Review of Euphemism |
15-17 |
|
Chapter Two: General Study of Euphemism |
17-24 |
|
2.1 The History of Euphemism |
17-20 |
|
2.2 Classification of Euphemism |
20-21 |
|
2.2.1 Positive and Negative Euphemism |
20-21 |
|
2.2.2 Conscious and Unconscious Euphemism |
21 |
|
2.3 Formation of Euphemism |
21-24 |
|
Chapter Three: Intercultural Communication |
24-46 |
|
3.1 Literature Review of the Study of Intercultural Communication |
24-25 |
|
3.2 The Importance of Intercultural Communication |
25-28 |
|
3.2.1 Globalism |
26-27 |
|
3.2.2 Internationalism |
27 |
|
3.2.3 Multiculturalism |
27-28 |
|
3.3 Intercultural Competence |
28-32 |
|
3.3.1 Intercultural Sensitivity |
29 |
|
3.3.2 Intercultural Awareness |
29-30 |
|
3.3.3 Behavioral Competence |
30-31 |
|
3.3.4 Strategic Competence |
31-32 |
|
3.4 Communicative Competence |
32-34 |
|
3.5 Intercultural Communicative Competence |
34-46 |
|
3.5.1 Conceptualization of Intercultural Communicative Competence |
34-38 |
|
3.5.1.1 Different Cultures |
35-36 |
|
3.5.1.2 Effectiveness and Appropriateness |
36-37 |
|
3.5.1.3 Knowledge, Motivation, and Skills |
37-38 |
|
3.5.2 Social Context and Intercultural Communicative Competence |
38-41 |
|
3.5.3 Obstacles to Intercultural Communication and Strategies of Improving Intercultural Communicative Competence |
41-46 |
|
3.5.3.1 Obstacles to Intercultural Communication |
41-43 |
|
3.5.3.2 Strategies of Improving Intercultural Communicative Competence |
43-46 |
|
Chapter Four: Euphemism and Intercultural Communication |
46-57 |
|
4.1 Euphemism and Culture |
46-48 |
|
4.2 Euphemism and Communication |
48-54 |
|
4.2.1 Communicative Functions of Euphemism |
48-51 |
|
4.2.1.1 Evasive Function—Substitution of Taboo |
48-49 |
|
4.2.1.2 Politeness Function |
49-50 |
|
4.2.1.3 Cosmetic Function—Concealment of Truth |
50-51 |
|
4.2.1.4 Humorous and Satirical Function |
51 |
|
4.2.2 Euphemism and Communicative Principle |
51-54 |
|
4.2.2.1 Principles in the Making of Euphemism |
51-52 |
|
4.2.2.2 Euphemism and Cooperative Principle |
52-53 |
|
4.2.2.3 Euphemism and Politeness Principle |
53-54 |
|
4.2.2.4 Euphemism and the Defensive Principle |
54 |
|
4.3 Euphemism and Intercultural Communication |
54-57 |
|
Chapter Five: The Application of Euphemisms in Intercultural Communication |
57-78 |
|
5.1 Euphemisms in Official Language |
57-61 |
|
5.2 Euphemisms in Economic Field |
61-62 |
|
5.3 Euphemisms in Journalism Writing |
62-64 |
|
5.4 Euphemisms in People's Social Communication |
64-72 |
|
5.4.1 Euphemisms of Death |
65-66 |
|
5.4.2 Euphemisms of Poverty |
66-67 |
|
5.4.3 Euphemisms of Physical Illness |
67 |
|
5.4.4 Euphemisms of "Old Age" |
67-68 |
|
5.4.5 Euphemisms of Sex |
68-70 |
|
5.4.6 Euphemisms of Prostitution |
70 |
|
5.4.7 Euphemisms of Occupation |
70-72 |
|
5.5 Euphemisms in Teaching |
72-78 |
|
Conclusion |
78-80 |
|
Acknowledgements |
80-81 |
|
Bibliography |
81-85 |
